Still praising APR

Last month, David Mullen posted a question about whether APR still had value for PR professionals. There was a lively debate and I posted a comment which put me in the APR ‘die-hard’ camp – a place I’m happy to be.

As I’ve said before, I’m a strong believer in professional accreditation, both personally and for the industry as a whole.

And, as CPRS Toronto accreditation committee co-chair, I wanted to remind you that if you are interested in pursuing the designation, the deadline for applications is December 1, 2008. Please visit, www.cprs.ca for more information, or feel free to contact me.

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